Brand Development

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Building a Brand for our products which is a Web Apps for URL shortening and link analytic using Goole’s UTM Link Tracker


The branding should speak about some aspect of the products, like how to show that its a link shortener and also got analytical function inside it


We break down the composing factor into 2 major symbol. The first symbol is the words in, which deprived from the TLD .in that we used in, and the second symbol that we used is the graph symbol which emphasize the symbol of analytic and progress in real life. Through some experiments we finally succeed in making this hillarious brands. The brands consist of logo gram that looks like a graph progress, but also can be read as .in if we look close enough to it.

Brand Development’s Infographic

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